Wisconsin cranberry marsh landscape

Your Privacy

Privacy Policy

How the Wisconsin Cranberry Board (WCB) website collects, uses, and protects your information.

Overview

The Wisconsin Cranberry Board (WCB) is committed to protecting the privacy of visitors to this website. This policy describes what information we collect, how we use it, and your choices regarding that information. WCB is a state-affiliated organization administered under the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP).

Information We Collect

We may collect the following types of information:

  • Contact form submissions — When you use our contact form, we collect your name, email address, phone number (if provided), and message content. This information is used solely to respond to your inquiry.
  • Analytics data — With your consent, we use Google Analytics to collect anonymized data about how visitors use this website, including pages visited, time on site, and general geographic location. This helps us improve the website experience.

Cookies

This website uses cookies only with your explicit consent. When you first visit the site, you will be asked whether you accept or decline cookies. If you accept, Google Analytics cookies will be set to help us understand website usage patterns. If you decline, no tracking cookies will be placed. You can change your preference at any time by clearing your browser's local storage for this site.

How We Use Your Information

  • To respond to inquiries submitted through the contact form
  • To understand how visitors use the website so we can improve its content and usability
  • To comply with applicable state and federal regulations

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Data Retention

Contact form submissions are retained only as long as necessary to respond to your inquiry. Analytics data is retained in accordance with Google Analytics' standard data retention policies.

External Links

This website contains links to external websites, including those of partner organizations such as DATCP, WSCGA, and UW-Madison. WCB is not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any external site you visit.

Contact

If you have questions about this privacy policy or how your information is handled, please contact us or write to:

Wisconsin Cranberry Board
P.O. Box 1351
Wisconsin Rapids, WI 54494
(715) 423-2070

Effective date: April 2026. This policy may be updated periodically. Changes will be posted on this page.